A-B and Miller Going Back to their Cores

A-B distributors descended on a partially rebuilt New Orleans for their Spring meetings, dubbed Town Hall meetings, earlier this week. A-B has changed its Spring sales meeting format to shorter sessions and more expo time. Attendees we talked to also noted that there were more activities to engage distributor employees. Highlights: August Busch IV kicked off the meeting with some interesting factoids (several distributors noted that ABIV seemed more confident and at ease than in years before). First, August pointed