A-B’s Mixxtails Debut This Weekend

Dear Client:The Bud Light extensions that have been heralded as the next major launch for A-B's lead brand will hit this weekend, starting with the All-Star Game in Brooklyn, and rolling into Mardi Gras Tuesday, "taking the Hurricane back to the home of the Hurricane." Malt based MIXXTAIL flavors will include Hurricane, Firewalker, and Long Island Ice Tea. This is not a 'Rita extension really, it's different. MIXXTAILS will launch nationally February 16 in 11.5 oz., 16 oz. and 25