A-B to Front Cran-Brr-Rita

September 11, 2013Dear Client: Anheuser-Busch has just announced to distributors the newest addition to the Ritas line, Bud Light Lime Cran-Brrr-Rita. The brand will be a winter seasonal (Nov. and Dec.), and will be available in 12-pack 8 oz. cans and 25 oz. cans, according to a memo to distributors obtained by BBD through nefarious means. The memo says that Ritas are now the No. 1 and No. 2 brands in the FMB category and combined are larger than the