A-B Discontinues Drinkworks

Dear Client: And just like that, Anheuser-Busch is dropping its Drinkworks Home Bar by Keurig project.  You may recall that Drinkworks involved Keurig-like machines that allowed users to make cocktails with the push of a button, pods and all.  The project was an outgrowth of a Keurig Dr Pepper/Anheuser-Busch JV hatched in 2017. As we reported two years later, in 2019, that JV was branded "Drinkworks" [see BBD 01-04-2019].  "That's the brand name of the distiller, and its appliance, which