Dear Client: "A lot of people are talking about this idea of going back to normal. I personally think we’re experiencing one of the biggest resets of all time” right now, A-B chief Michel Doukeris told NBWA chief Craig Purser on day two of the annual convention. Basically, Michel believes the crisis hasn’t spawned many new phenomena so much as “a huge acceleration of trends that were there before and otherwise would take 3, 5, 10 years to be to
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