Pivoting Mainly to Soda, Sprecher Brewing Aims for $100 Million in Sales

Dear Client:    Sprecher Brewing Co., Milwaukee’s oldest craft brewer, has been on an acquisition streak as of late. It most recently purchased Ooh La Lemin Lemonade in October, joining six other brands Sprecher has acquired under new ownership which took over the company in February 2020, according to a feature story in Milwaukee Magazine.  And while sales have tripled, with Sprecher CEO Sharad Chadha telling Milwaukee Magazine, “we’ve been in a major expansion mode,” investments are being made in non-alcoholic