Bart Makes No Bones About It: Craft Needs New Ideas

Dear Client:  Minutes into his keynote address at the Craft Brewers Conference in Nashville this morning, Brewers Association chief economist Bart Watson soberly stated that craft’s “years of double-digit growth are well in the rearview mirror. And unless something changes, I don’t think we’re going to see them again anytime soon.” "NEW NORMAL" FOR CRAFT IS "SLOW TO NO GROWTH." The “new normal” for craft is “slow to no growth,” Bart said, standing in front of a slide showing flat