Mark Anthony Brands Announces “Liquid Refreshment Beverage Division,” Starting with Messi Hydration Drink

Dear Client: Big news out of Mark Anthony Brands today: After an internal all-company meeting for Mike's, MAB president Phil Rosse sent notice to partners that they are rolling out a big, new hydration play with soccer superstar Lionel Messi. What's more: The beverage heralds a new division for the company, led by a former PepsiCo vet.  Details on the new beverage are sparse, but Messi is "teaming up with the creator of the iconic White Claw brand for a