Sierra Sales Chief on Hot Topics

Dear Client: News broke this week that Sierra Nevada replaced its CEO after last summer’s departure of industry vet, Jeff White. Beam Suntory vet Pryce Greenow will assume the helm as CEO later this month, relieving founder Ken Grossman of his interim CEO duties.  It was timely news for your editor, who already had a check in scheduled with VP of sales, Ellie Preslar.   Our first question for Ellie: Were they looking for someone with wine and spirits experience? Especially