Dear Client: It’s time for more pivots at A-B to “Lead Future Growth together” under A-B’s four-year-old commercial strategy, new US Chief Commercial Officer Kyle Norrington shared with distributors this week. The latest in the evolution of A-B’s commercial structure? The formation of a new group that “will work alongside our sales and marketing organizations to create shared understanding, common language, and clear accountability,” wrote Kyle. The new team will combine their “existing sales and marketing capabilities and experience to
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