85 Days Ago

Dear Client: Eighty five days ago, I bought a new suit, a green tie, and green socks.  I was scheduled to fly to New York where I was to join Nuno Teles and other Diageo executives on the dais of the New York Stock Exchange to ring the bell on St. Patrick's Day.  My bags were packed.  Like Icarus, I was optimistic.  The trip was obviously cancelled due to COVID-19 that night, and our industry hasn't been the same since.