A.T. Kearney Asks Whether Cannabis Displaces Beer, Wine or Spirits Most

Dear Client:A study by A.T. Kearney of 2,000 American and Canadian consumers suggests North Americans are quite open to cannabis products of all kinds. About 76% said they would try medicinal cannabis products, while about 50% said they would try "cannabis-enhanced consumer products" like snack foods. The study was conducted in August/September.Here's where it matters for us. The survey found that "of those individuals who said they would try recreational cannabis, most would consume it in place of beer."The actual