Beer Business Daily – beer industry news and numbers

HUSA Testing Amstel XLight

Dear Client:If you live in Texas, Arizona or Boston, you may have noticed a new light beer brand hitting the shelves. It's the pilot of Amstel XLight, yet another brand (like Corona Premier), chasing the ultra light category.The brand could expand in the future, if the test goes well. Early distributor response and buy-in has been very favorable, Heineken USA crew tells BBD. It has already blown past projections. (Amstel Light will go away in Texas and Arizona but not

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