Beer Business Daily – beer industry news and numbers

Private Label Beer Heating Up

Dear Client:Around the year's bend, the Washington Post dove into Walmart's "Trouble Brewing" private label brand. Trouble has gotten a lot of attention of late: it hit among the "top new craft" Nielsen ranks last year. This year, it's been the subject of a potential class action suit [see CBD 02-15-2017].But Shawn R. Schiffer, SVP global sales for WX Brands, creator of Walmart's Trouble brand (and others like it for major retailers), thinks we're only going to see more such

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