A-B Offers More Clarity on Anchor Wholesaler Concept

November 29, 2011 A-B Offers More Clarity on Anchor Wholesaler ConceptDear Client:As promised, Anheuser-Busch issued its Wholesaler Consolidation Guide yesterday to its network. At 43 pages, it provided some light reading for distributors to help digest their turkey leftovers. Basically it's an update to their consolidation guide issued over ten years ago, but with a few important distinctions.The guide makes a case for consolidation, empirically showing that larger distributors are more efficient, effective, and profitable than smaller ones. But more