Beer Week by the Numbers

Dear Client:San Francisco Beer Week makes its thirdcoming Friday. One of the largest and earliest such market-specific craft beer celebrations in the nation, it highlights some unique opportunities the nation's 30-something beer weeks provide. Traditionally, the week's focus has been celebrations at brewery tap rooms and brew pubs. But in 2010, breweries and distributors starting asking their accounts to prioritize American Craft Beer Week, according to the BA's Julia Herz. It makes sense: San Francisco's event, for example, will showcase