PBR Rocking the Holidays Closing This Week?

Beer Business Daily June 22, 2010 PBR Rocking the HolidaysClosing This Week?Dear Client: Pabst Blue Ribbon continues to see tremendous trends, particularly on holiday periods. Memorial Day didn't disappoint. IRI scans reviewed by Bump Williams show that the brand is up 30% in food stories, 24% in c-stores for the two weeks around Memorial Day. Pricing is up too. In fact, PBR had the highest dollar sales growth of any of the top 20 beer brands. In fact, if you