Boston Finds Its Next Chief Marketing Officer in Samsung Electronics America CMO

Dear Client: Just about half a year after former CMO Lesya Lysyj left the company, Boston Beer is announcing Allison Stransky to the Chief Marketing Officer role, effective October 12.  She's an outside-industry choice. Allison comes directly from Samsung Electronics America, where she is vice president and CMO, overseeing "corporate marketing and communications, Big Data, AI-led transformation, sustainability, and citizenship." (She'll be with her current employer through the end of the month.) Prior to that she spent a  half-decade at