Outlaw Going After Big Beer’s Tap Handles

Dear Client: Off an impressive 165,000 CE run rate this month heading into peak summer selling season (after having shipped 130K CEs in May and 105K CEs in April), Tivoli Brewing’s Outlaw Light Beer is now turning its attention from building out off-premise chain to going after tap handles on-premise. After taking “a little bit of a backwards” business-building approach by first focusing efforts off-premise -- gaining national distribution from ‘25 into this year, bolstered by major gains in chain