Identifying Wine’s Pain & Growth Points in 2025 and Beyond

Dear Client: Last week we covered the State of the Industry presentation from the recent Unified Wine and Grape Symposium, taking a look at issues like California's grape supply and the impact of tariffs on the wine industry [see WSD 01-30-2026]. Today, we are continuing that coverage, taking a closer look at consumer and sales trends from the past year. THE BIG PICTURE. Longtime industry analyst Danny Brager opened his portion of the presentation by pointing to some of the