Celsius Punts on Alani Nu Distribution Question

Dear Client: After Celsius announced yesterday afternoon it was acquiring up-and-coming, female-centered energy brand Alani Nu for $1.8 billion [check out all the details in yesterday’s BBD] the topic du jour at its earnings call later in the day turned to its distribution plans for the brand.  Indeed, analysts on Celsius’ quarterly earnings call after the Alani Nu announcement asked company brass pointedly whether Alani Nu would transition to the Pepsi network, considering the beverage giant has an 8.5% stake