Constellation Aims for E-comm to Account for 20% of Total W&S Biz

Dear Client:   Last week we delved into Constellation Brands' innovation strategy for its wine and spirits portfolio, particularly how the company leverages the broad shoulders of its leading brands to tap into current consumer trends [see WSD 03-04-2022].  Constellation wine & spirits division evp, president Robert Hanson also discussed the state of the portfolio transformation, their digital/ e-commerce goals, M&A and more at the recent WSD Summit.  TRANSFORMATION REALLY TAKING SHAPE. You'll recall, Constellation's goal over the last several