Miller Strikes Back at A-B

New Miller ads permeated the airwaves during ball games over the weekend in what can only be described as the latest salvo in the low carb light beer wars. But first, let's review what has happened so far:PHASE ONE, THE STARTING GUN: First, A-B launched Mich Ultra, and it was a wild success. Then, Miller started running its "half the carbs of Bud Light" ads, which proved effective in essentially sending Miller Lite on a double digit growth spurt starting