Dear Client: As we head full speed ahead to 2025, the team over at food and beverage market research firm Datassential looked at what’s trending now in bev alc and is poised to take off in the near future (with a focus on the on-premise). In-house experts Colleen McClellan, Kelly Dykhuizen and Kyle Chamberlin tested 134 trends across 3,000 LDA 21+ consumers who drink at least once a month, they revealed on a recent webinar breaking down their recent Future
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