What’s the Future of Star Brand Imports?

Star Brand Imports, an affiliate company of Heineken USA, is being prepped for changes. According to a press release in response to a question on a message board, HUSA says it intends to "identify a third party operator to optimize growth and fully manage the Star Brand Imports (SBI) portfolio of brands, for which HUSA currently provides operational, marketing and other back office support." So who would this third party be?

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