Dear Client: Yesterday’s BevAge/Encompass conference featured a keynote panel on the future of the modern beverage industry. The main idea? There actually aren’t too many SKUs, panelists argued—if you have the tech and tools to manage them. However, tiers could work together better to ensure that.  NBWA chief economist Lester Jones helped open the panel … Continue reading "The Future of Modern Beverages? More SKUs, More Data and More Tech"