Jack & Coke to Go Toe-to-Toe with Beer?

Dear Client: At the Deutsche Bank Global Consumer Conference yesterday, analyst Stephen Powers pointed to Coca-Cola's now brimming portfolio of bev alc brands (through various partnerships: Fresca Mixed, Topo Chico Hard Seltzer, and more).   Stephen asked: Should Coke investors "no longer consider a foray into alcoholic beverages as an experiment for the Coca-Cola Company?"  Coca-Cola … Continue reading "Jack & Coke to Go Toe-to-Toe with Beer?"

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