Calculating Blue Sky for Your Company

So you know what your company's hard assets are worth. But how to calculate Blue Sky, the intangible assets that are the icing on the cake and where the true value resides?Many use a per case formula, with A-B distributors getting the highest multiple, then Miller/Coors, then Miller only, then Coors only, then all others. … Continue reading "Calculating Blue Sky for Your Company"

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