A-B To Roll Out New Products New Attitude

There were lots of new brands, new programs, and more energy than in recent years at Anheuser-Busch's Fall distributor meeting, mixed in with some tough messages. The climax of the show: The long-rumored new Bud Light line extension, Bud Light Platinum will conduct national sampling events on New Year's Eve before rolling out nationally on Jan. 30, 2012

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