A-B “Fan Can” Slam Heats Up

The heat is getting turned up as A-B's so-called "Fan Can" promotion, which has Bud Light cans appearing in college team colors, gets special scrutiny from the Federal Trade Commission. Everybody likes getting attention, but perhaps this is the exception. Senior FTC attorney Janet Evans -- just days after she appeared as a friendly guest speaker at the Beer Institute meeting in Chicago, and just days after your editor defended industry responsibility practices as "best-of-class" at the very same meeting with Ms Evans present -- is criticizing A-B's Fan Can promotion ..

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