Advisory Board

BeerNet's advisory board, also called the Truth Squad, consists of over 30 industry executives from distributors, brewers, importers, and allied industry people. The identities of members of the Truth Squad are kept confidential in order to promote candor.

Duties include monthly phone/email conversations regarding a variety of topics and issues that are important to the beer industry. Additionally, truth squad members share their sales and pricing data, although all information is kept confidential and aggregated to spot trends.

Also, Truth Squad members call or email BeerNet on issues of interest that arise in their markets.

If you are an industry executive and are interested in joining the beer industry Truth Squad, send me an email at , and you will be included in the beer industry's quest for the Truth which, apparently, sets us free.

Heineken NV Chief on Why Dos Equis and Tecate Aren't Corona and Modelo

FILED JUNE 22, 2017 Last week, Heineken presented at the Deutsche Bank Global Consumer Conference, where CEO Jean-Fran├žois van Boxmeer answered some tough questions on the U.S.
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Biggest Brands Struggle in Latest Nielsen

FILED JUNE 21, 2017 Things are not looking up for beer in the latest all outlet scans from Nielsen.
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